Impact of Digital Transformation on Employee Engagement in Indian IT Companies
Keywords:
Mixed-methods research, Utrecht Work Engagement Scale (UWES), Workplace digitization, Innovation culture, Age demographics in ITAbstract
This study examines the relationship between digital transformation initiatives and employee engagement levels in IT companies located in Bangalore, India's premier tech hub. Using a mixed-methods approach, data was collected from 250 employees across 10 IT firms through surveys and in-depth interviews. The results indicate that while digital transformation generally enhances employee engagement, the relationship is moderated by factors such as age, technological adaptability, and organizational culture. The findings provide insights for IT leaders to effectively manage digital transformation while maintaining high levels of employee engagement.
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Copyright (c) 2024 International Journal of Research and Review in Applied Science, Humanities, and Technology
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